Atlantic City, the city means many different things to each different person who hears the name. Some will identify the city as a place of riches and fortune, others will classify the city as tired and on it’s last legs. The city was once a flourishing business opportunity for many within the gaming or hotel industries. When visiting Atlantic City, players will have many different casinos available to them. What was once a busy place with patrons galore, now can be seen as somewhat of a ghost town. Earlier in 2013, Revel a once busy casino has been forced into bankruptcy. Other casinos have faced closures as well due to the slow economy and market for gambling in the area.
The world of online gambling seems to be thriving, now more than ever. Since this form of gambling seems to be picking up more and more, it was no wonder the state decided to allow the form of entertainment to take place from within its borders. The legalization of online gaming in New Jersey took place shortly after it was legalized in Nevada and Delaware. Some casino operators had much fear when it came to this new law as their casinos and hotels were already struggling. Prior to the legalization, some casinos were already implementing new ways to take the gaming to a new level by offering betting right from their bed within the hotel room and betting from an iPad within a lounge area on the casino premises. Currently all 12 casinos within the Atlantic City boardwalk are about to post their worst earnings in decades which can paint a very dismal picture for anyone who plans to visit the ever-famous gambling scene.
What may come as a shock to many, is that companies from around the world have been interested in New Jersey and are now showing just what they have to offer in terms of getting a space. Companies are so eager to own a casino in New Jersey that they are in talks with four different casino owners at one time. 2UP Gaming is one of the companies who is actively negotiating with current casino owners but if they are not able to get a deal reached, they plan to build their own casino in the seaside resort town. One of the company’s investment bankers states that they are committed to investing in Atlantic City and are not there to hit and run.
Other companies like PokerStars, 888 Holdings, Bwin.party and Ultimate Gaming are all actively trying to buy some of the casinos to have their own space. This would make for an all-around gaming experience for their existing players and new players as well. Each of these companies hold a very strong gaming presence within the online casino industry so they will have the ability to create a real land based casino to visit for players as well.
Profits from these companies moving in could be in the hundred millions to billions per year which would breathe new life into the boardwalk once again. On top of big profits, the state would have a regulated internet gambling operation in full force which would one-up their competition, the state of Nevada. Currently, the state of Nevada has one active online poker room which was opened by the managers of Station Casinos.